© 2011 by Asta Eder

all pictures (unless stated otherwise) by Manfred Burger


Asta Eder Composite Consulting (AECC) is located in Vienna, Austria. The founder studied forestry in Austria and did her PhD on market opportunities of innovative wood based composites in the German speaking area. She is an expert of innovative wood products (especially wood-plastic composites, modified wood, light-weight boards, and bio panels) and their markets (decking, flooring, furniture, door and window markets etc.).

Asta Eder is also an expert of market research and methods. Commonly used methods by AECC are e.g.: face-to-face and online-interviews, lead user analysis, conjoint analysis, product concept testing and creativity workshops for new product development. AECC cooperates with experienced and accepted experts, well linked in the worldwide networks of the composites.The services are provided in German, English, Finnish and Chinese. This set-up gives AECC optimal position for market related consulting for composite markets with special focus on Europe. AECC has also special market know-how of Chinese composite markets and products.

Service description as printable pdf here.